34th Amarillo Farm & Ranch Show Returns to Panhandle Nov. 27-29

IDEAg Group LLC announces that the 34th annual Amarillo Farm & Ranch Show will take place Nov. 27-29 at the Amarillo Civic Center in Amarillo, Texas. The event will feature more than 500 companies showcasing the latest innovations – more than 900 products – available to farmers and ranchers in the panhandle region.

 

Exhibits featuring major manufacturers and related shortline equipment companies – including Case IH, Challenger, John Deere, Landoll, Loftness, Versatile and many more – remain a hallmark of the show.

 

Educational programming is another highlight of the show, which is in easy driving distance of the Texas and Oklahoma panhandles, New Mexico, Colorado and Kansas. 

 

Presenters from Texas A&M AgriLife Extension Service will lead sessions on Tuesday, Nov. 27, with continuing education unit credits available.

 

On the morning of Wednesday, Nov. 28, the Texas Wheat Producers and partnering organizations will host the Texas Wheat Symposium. A much-anticipated annual tradition, the Amarillo Chamber Ag Appreciation Luncheon, will follow the symposium at noon Central.

 

A full schedule of meetings and educational programs slated to take place at the show will be posted to www.amarillofarmshow.com.

 

The show is open from 9:00 a.m. to 5:00 p.m. Central on Tuesday and Wednesday, and 9:00 a.m. to 4:00 p.m. Central on Thursday. Admission is free, with a suggested donation of $2.00 per person, all of which goes back to local FFA chapters.

 

IDEAg Group LLC delivers an optimal experience to attendees, exhibitors and industry thought leaders in the agricultural market. Through its established farm shows in Illinois, Minnesota, South Dakota and Texas, and Feed & Grain Magazine, the IDEAg Group is dedicated to bringing interactive, content-rich, high-value events to the marketplace, connecting top-level producers to providers across the country. The IDEAg Group offers interactive events, publications and media products that are produced “For Agriculture. By Agriculture.” To learn more about IDEAg Group LLC visit www.ideaggroup.com.

 

Contact: 

John Hendel
Director, Event Sales
(651) 768-2194
jhendel@ideaggroup.com

Oct/16/2018

Livestock Chute Demonstrations Featured in Sioux Nation Ag Center Event Tent at Dakotafest 2018

The IDEAg Group LLC proudly announces a new partnership with Sioux Nation Ag Center at Dakotafest 2018. In a state in which cattle outnumber people by a 4-1 ratio, livestock chute demonstrations in the Sioux National Ag Center Event Tent will be a highlight for attendees.

“As a company involved in Dakotafest for over 10 years, this show is very important to us as we connect with customers and prospects off the farm on a social basis to share our newest information,” said Ray Schut, director of marketing for the Sioux Nation Ag Center. “The livestock chute demonstrations are a twofold opportunity for chute companies to highlight the latest technology as well as demonstrate animal health protocols including vaccination. We are excited to offer educational opportunities to all attendees.”

Daily Event and Education Session Schedule for the Sioux Nation Ag Center Event Tent (all times are Central)

9:30 a.m. – Product Demonstrations featuring Boeringer Ingelheim, Elanco, Merck Animal Health, MultiMin 90, South Dakota Beef Industry Counsel and Zoetis.

10:00 a.m. & 2:30 p.m. – Livestock Chute Demonstrations with live cattle supplied by Rock Creek Livestock Company. Demonstrations sponsored by:

 - Behlen Country
 - Brute Cattle Equipment
 - Fawcett Enterprises
 - For-Most Livestock Equipment
 - Moly Mfg.
 - Sioux Steel

11:30 a.m. – Lunch with Sioux Nation Ag Center: steak sandwiches prepared by the South Dakota Hereford Association courtesy of sponsors Zoetis, Boeringer Ingelheim, MultiMin 90, Merck Animal Health, Elanco and South Dakota Beef Industry Counsel.

12:30 p.m. – Managing Feeder Cattle Comfort: Introduction to the BQA Feedyard Assessment with Heidi Carroll, South Dakota State University Extension Livestock Stewardship Field Specialist.

1:00 p.m. – Cattle Handling: How Low-Stress Handling Adds Pounds and Health to Cattle with Jake Geis, DVM, Sioux Nation Ag Center.

1:30 p.m. – Your Genetic Toolbox with Cory Shrag, 605 Sires.

2:00 p.m. – How a Proper Mineral Program Leads to Better Herd Health, Higher Conception Rates and Bigger Profits with Dr. Rachel Martin, Sioux Nation Ag Center.

“We are passionate about offering creative educational opportunities for Dakotafest attendees and are delighted to work with Sioux Nation Ag Center,” said John Hendel, director, event sales for IDEAg Group LLC.

Dakotafest takes place Aug. 21-23 at Schlaffman Farm in Mitchell, South Dakota. Over 500 exhibitors will offer trade show booths, educational sessions and family-friendly offerings. Download the Dakotafest mobile app at www.dakotafest.com/ for show information at your fingertips.

IDEAg Group LLC delivers an optimal experience to attendees, exhibitors and industry thought leaders in the agricultural market. Through its established farm show events and Feed & Grain Magazine, the IDEAg Group is dedicated to bringing interactive, content-rich, high-value events to the marketplace, connecting top-level producers to providers across the country. The IDEAg Group offers interactive events, publications and media products that are produced “For Agriculture. By Agriculture.” To learn more about IDEAg Group LLC, visit www.ideaggroup.com.

Contact:

Amy LaTessa
Show Director
(815) 621-3254
amy.latessa@ideaggroup.com

Aug/14/2018

New Farm Bureau Financial Services Rural Lifestyle Pavilion at Farmfest

The IDEAg Group LLC announces the new Farm Bureau Financial Services Rural Lifestyle Pavilion for Farmfest 2018. Focusing on family-friendly offerings, every attendee will have a reason to stop by!

Daily activities include:

- Color My Farm Mural – add your creative genius to a 16’ x 5’ rural farm mural

- Daily Pig Races – root on your favorite pigs twice daily at 11:00 a.m. Central and 2:30 p.m. Central

- Kids’ Pedal Pull – cheer on the kids at 1:00 p.m. Central

- Kids’ Yoga – kids will learn about health benefits and basic skills

 

The Farm Safety 4 Just Kids Booth inside the Farm Bureau Financial Services Rural Lifestyle Pavilion focuses on free safety games and demonstrations including:

- Pinch Points (chains and belts)

- Tractor and Auger Safety

- Wheel of Misfortune (machinery safety including lawn mowers)

- Plinko Farm Safety Trivia

- Bridged Grain, Tug of War with Grain and Gravity Wagon Safety

- Chemical Safety

- 911 Simulator

 

Youth will receive a punch card to ensure they play all the games and a prize upon completion.

The Quick, Clean, Fresh Cooking Demo will be presented on Tuesday, Aug. 7, and Thursday, Aug. 9, at 11:30 a.m. Central. The Food Preservation Tips, Techniques and Benefits session on Wednesday, Aug. 8, at 11:30 a.m. Central also will provide learning opportunities for visitors.

“We are thrilled with the addition of the Farm Bureau Financial Services Rural Lifestyle Pavilion to Farmfest and appreciate the company’s continued innovation and support,” said Amy LaTessa, Farmfest show director. “Together, we focus on health, safety and fun for the entire family.”

Farm Bureau Financial Services was founded more than 75 years ago to serve the unique needs of farmers and ranchers. Today, the company is the No. 1 ag insurer in Minnesota, helping clients/members protect what matters most. Farm Bureau Financial Services is the official insurance sponsor of Minnesota Farmfest. To learn more, visit FBFS.com/Ag.

IDEAg Group LLC delivers an optimal experience to attendees, exhibitors and industry thought leaders in the agricultural market. Through its established farm show events and Feed & Grain Magazine, the IDEAg Group is dedicated to bringing interactive, content-rich, high-value events to the marketplace, connecting top-level producers to providers across the country. The IDEAg Group offers interactive events, publications and media products that are produced “For Agriculture. By Agriculture.” To learn more about IDEAg Group LLC visit www.ideaggroup.com.

Contact:
Amy LaTessa
Show Director
(815) 621-3254
amy.latessa@ideaggroup.com

Jul/31/2018

Emma Sullivan Wins Minnesota Farmfest Inaugural National Anthem Contest

The IDEAg Group, LLC announces Emma Sullivan of Morgan, Minnesota, as the winner of Farmfest’s first National Anthem Singing Contest. The Farmfest contest was announced earlier this summer. Contestants were asked to apply on the Farmfest website (www.Farmfest.com) and attach a YouTube Video to be considered.

 

“After careful review of a number of quality submissions, we are thrilled to announce Emma Sullivan of Franklin, Minnesota as the winner of the Farmfest Inaugural National Anthem Contest,” said Amy LaTessa, Farmfest Show Director. “We truly appreciate all of our contestants for putting in the time and effort required to submit their entries.”

 

Ms. Sullivan will sing the national anthem on the Wick Buildings Farmfest Center stage on the opening day of Farmfest, Tuesday, Aug. 7, at 8:15 a.m. in front of 500 potential attendees. The performance also will broadcast across the show sound system and livestream on the Farmfest Facebook page. She also receives free entry to Farmfest for herself and up to three guests for Tuesday.

 

Emma is the daughter of Pat and Jolynn Sullivan and sister to Samual and Addison. In addition to singing the national anthem for school activities at Cedar Mountain High School in Morgan, Emma participates in band, cross country, basketball and choir. She is also an active member of the Birch Coulee 4-H club of Renville County.

 

Minnesota Farmfest is Aug. 7-9, at the Gilfillan Estate in Redwood Falls, Minnesota. Farmfest is a family-friendly event celebrating those in the agriculture industry, and the contest will add a new element highlighting the local community. To learn more about the trade show, visit www.Farmfest.com.

 

IDEAg Group, LLC. delivers an optimal experience to attendees, exhibitors and industry thought leaders in the agricultural market. Through its established farm show events and Feed & Grain magazine, the IDEAg Group is dedicated to bringing interactive, content-rich, high-value events to the marketplace, connecting top-level producers to the providers across the country. The IDEAg Group offers interactive events, publications and media products that are produced “For Agriculture. By Agriculture.” To learn more about IDEAg Group, LLC., visit www.ideaggroup.com.

Contact:
Amy LaTessa
Show Director
(815) 621-3254
amy.latessa@ideaggroup.com

Jul/25/2018

IDEAg Group LLC Announces John Hendel as Director, Event Sales

WASHINGTON, July 13, 2018 – The IDEAg Group LLC recently announced John Hendel as director, event sales. In this sales leadership role, Hendel is responsible for leading exhibit sales, sponsorships and marketing programs for all IDEAg events including the Amarillo Farm and Ranch Show, Dakotafest, Minnesota Farmfest, Northern Illinois Farm Show and the IDEAg Trade Show at the American Farm Bureau Federation Annual Convention.

 

Hendel joins IDEAg with an extensive background tied to agriculture industry events including business development, management, sales and marketing. He will be responsible for helping all IDEAg Farm Show exhibitors and sponsors maximize their exposure to and engagement with show attendees.

 

“We are excited to add John’s agriculture industry expertise to our team,” said Melissa Sanders Carroll, executive director, business operations and revenue development. “His previous experience with diverse shows focused on dairy, row crops, cotton, vegetables and fruit, coupled with innovative ideas for the future, has the potential to dynamically change why both exhibitors and attendees choose to spend time at our events.”

 

Hendel previously served as director, connect events for Meister Media Worldwide and has worked on event management and sales at VerticalXchange LLC and Cygnus Business Media. IDEAg Group LLC delivers an optimal experience to attendees, exhibitors and industry thought leaders in the agricultural market. Through its established farm show events and Feed & Grain Magazine, the IDEAg Group is dedicated to bringing interactive, content-rich, high-value events to the marketplace, connecting top-level producers to providers across the country. The IDEAg Group offers interactive events, publications and media products that are produced “For Agriculture. By Agriculture.” To learn more about IDEAg Group LLC visit www.ideaggroup.com.

 

Contacts:

Amy LaTessa, IDEAg
(815) 621-3254                                                    
amy.latessa@ideaggroup.com                                          

Cyndie Shearing, AFBF
(202) 406-3649                  
cyndies@fb.org

Jul/16/2018

Final Reminder for Minnesota Farmfest’s Inaugural National Anthem Contest

As the country gears up for Fourth of July, the IDEAg Group, LLC, producer of IDEAg Minnesota Farmfest, invites singers to apply for the show’s first national anthem contest by Friday, July 6.

The winner will be invited to sing the national anthem on the Wick Buildings Farmfest Center stage the opening day of Farmfest, Tuesday, Aug. 7, at 8:15 a.m. in front of 500 potential attendees. The performance also will broadcast across the show sound system and livestream on the Farmfest Facebook page. The winner will receive free entry to Farmfest for his/herself and up to three guests for Tuesday.

Interested singers can visit the Farmfest website (www.Farmfest.com) to apply. A YouTube video of the applicant singing the national anthem must be submitted for consideration. The winner will be notified in mid-July. Any individual performer can enter the competition, but if the applicant is under the age of 18, parental consent is required.

Minnesota Farmfest is Aug. 7-9, at the Gilfillan Estate in Redwood Falls, Minnesota. Farmfest is a family-friendly event celebrating those in the agriculture industry, and the contest will add a new element highlighting the local community. To learn more about the trade show, visit www.Farmfest.com.

As the country gears up for Fourth of July, the IDEAg Group, LLC, producer of IDEAg Minnesota Farmfest, invites singers to apply for the show’s first national anthem contest by Friday, July 6.

The winner will be invited to sing the national anthem on the Wick Buildings Farmfest Center stage the opening day of Farmfest, Tuesday, Aug. 7, at 8:15 a.m. in front of 500 potential attendees. The performance also will broadcast across the show sound system and livestream on the Farmfest Facebook page. The winner will receive free entry to Farmfest for his/herself and up to three guests for Tuesday.

Interested singers can visit the Farmfest website (www.Farmfest.com) to apply. A YouTube video of the applicant singing the national anthem must be submitted for consideration. The winner will be notified in mid-July. Any individual performer can enter the competition, but if the applicant is under the age of 18, parental consent is required.

Minnesota Farmfest is Aug. 7-9, at the Gilfillan Estate in Redwood Falls, Minnesota. Farmfest is a family-friendly event celebrating those in the agriculture industry, and the contest will add a new element highlighting the local community. To learn more about the trade show, visit www.Farmfest.com.

Contact:
Amy LaTessa
Show Director
(815) 621-3254
amy.latessa@ideaggroup.com

Jul/03/2018

Minnesota Farmfest Announces National Anthem Contest

The IDEAg Group, LLC, producer of IDEAg Minnesota Farmfest, announced its first national anthem contest for this year’s show, scheduled for Aug. 7-9, at the Gilfillan Estate in Redwood Falls, Minnesota.

The winner will be invited to sing the national anthem on the Wick Buildings Farmfest Center stage the opening day of Farmfest, Tuesday, Aug. 7, at 8:15 a.m. in front of 500 potential attendees. The performance also will broadcast across the show sound system and livestream on the Farmfest Facebook page. The winner will receive free entry to Farmfest for his/herself and up to three guests for Tuesday.

The deadline to apply is July 6. Interested singers can visit the Farmfest website (www.Farmfest.com) to apply. A YouTube video of the applicant singing the national anthem must be submitted for consideration. The winner will be notified in mid-July. Any individual performer can enter the competition, but if the applicant is under the age of 18, they will need parental consent.

“The IDEAg Group is looking forward to showcasing local talent at Farmfest through the inaugural national anthem contest,” said Amy LaTessa, show director. “Farmfest is a family-friendly event celebrating those in the agriculture industry, and the contest will add a new element highlighting the local community.”

IDEAg Minnesota Farmfest is the largest agriculture trade show in the state and, in its 37th year, the show continues to connect the Midwest’s top farmers with more than 500 local and leading companies. The show features three days of networking, educational sessions and political forums. To learn more about the trade show, visit www.Farmfest.com.

Contact:
Amy LaTessa
Show Director
(815) 621-3254
amy.latessa@ideaggroup.com

Jun/05/2018

NEW - Farm Bureau Market Intel Reports

Like most farmers and ranchers, your business relies on the ebbs and flows of the agricultural economy. What are the impacts for the beef market when cow slaughter is higher than this time last year? What are the full implications of farmers planting more soybeans and less corn this year? Now, with Farm Bureau’s Market Intel, you have a place to turn for answers to these tough questions in a timely manner without breaking the bank.

The recently launched economic analysis resource can assist farmers and ranchers with important decisions directly affecting your livelihood. With regular market breakdowns, you do not need to be an economist to decipher how current trends in agriculture will affect the profitability of your farm or ranch. 

Led by chief economist Dr. Bob Young, the American Farm Bureau Federation’s highly regarded economics team posts the latest on today’s market intelligence. The team consists of director of market intelligence Dr. John Newton, who focuses on agricultural commodity markets, risk management and farm bill programs; economist Katelyn McCullock, who specializes in economic analysis of animal health and welfare, organic standards for livestock, and livestock and dairy markets; and economist Veronica Nigh, who analyzes how shifts in policy related to international trade, environmental issues, transportation, labor, food safety and taxes affect the agricultural economy. Combined, this team of economists can cover the entire spectrum of policy issues and economic trends in agriculture.

For more frequent updates, follow Market Intel on Twitter @FBMarketIntel, or visit www.fb.org/marketintel.  

Apr/25/2017

2018 AFBF Convention Speakers

Are you ready to:

Share innovative ideas, concepts or designs?

Explore and discuss the connection between food and agriculture?

Help our members hone leadership skills or improve farming acumen?

Meet and connect with farmer leaders and agribusiness professionals?

Present your ideas and information with some of the best and most creative minds in the country?

 

If so, we are excited to offer the opportunity to present at the 2018 AFBF Annual Convention and IDEAg Tradeshow January 5 - 10, 2087, in Nashville, Tennessee. We are seeking proposals for workshops that keep our members excited by the latest innovations in agriculture, informed about the ever-changing landscape in the industry, and equipped to be better famers and leaders. 

 

Click here to apply now!

 

For more information, visit the AFBF Annual Convention website, or email conventions@fb.org

Mar/10/2017

Annual Convention Wrap Up

This past January, nearly 6,000 of America’s farmers and ranchers arrived at the Phoenix Convention Center in Phoenix, Arizona, for the IDEAg Trade Show and 98th Annual Convention of the American Farm Bureau Federation.

The trade show floor, with more than 100 exhibitors, featured education on the IDEAg Cultivation Center stage, a Celebration of Grassroots reception, the Taste of America lunch event and some of the best agribusinesses from across the country.

The Celebration of Grassroots reception, held on Saturday, January 7, featured a supply chain forum with executives from General Mills, Inc., DuPont, and John Deere. 

Wrapping up the trade show, the Taste of America lunch event, featuring food from each region of the country, was well-received by attendees. Food from each region was placed among the exhibitors’ booths.

And to finish off the convention, Peyton & Archie Manning spoke to attendees about family, their careers, and football.

We look forward to seeing everyone again in 2018 in Nashville, TN!

Jan/11/2017

USDA Prospective Plantings Report Bearish for Many Row-Crop Farmers

WASHINGTON, D.C., March 31, 2016 -- The Agriculture Department's Prospective Plantings Report released today suggests low prices for corn and rice will continue, extending the current, two-year farm downturn through the end of 2016, if not beyond.

"The report really highlights how challenging the market is right now for major crops," said John Anderson, deputy chief economist of the American Farm Bureau Federation. "We currently have adequate supplies both in the U.S. and globally in these commodities. It doesn't look as though that will change. If we have normal yields, that supply side pressure will not ease up much."

The 93.6 million acre prospective plantings figure for corn is up from 88.6 million acres planted last year, or close to three times the expected increase of 2 million acres.

The December corn contract on the Chicago Mercantile Exchange dropped by about 15 cents to approximately $3.70 per bushel within a few minutes of the report's release.

The soybean prospective plantings figure came in at 82.236 million acres - on the low side of expectations, but still above some forecasts that had predicted just under 82 million acres.

Wheat acreage was also smaller than expectations. Winter and spring varieties combined were reported at 49.559 million acres. Pre-report estimates covered a wide range but averaged around 51.5 million acres. None of the publicly-released estimates were below 50 million acres. Wheat, like soy, however, will not likely increase greatly in price as long as corn surpluses remain.

Rice prospective plantings were well above market expectations at 3.064 million acres vs. USDA's projected rice plantings at 2.8 million acres. If this projection holds, it will be the first time since 2010 that rice acreage has topped 3 million acres. Recent tightening of world rice supplies may limit the damage from today's report, but forecasts still suggest significant price drops are on the way.

Contacts:
​Mace Thornton
(202) 406-3641
macet@fb.org

Will Rodger
(202) 406-3642
willr@fb.org

Apr/12/2016

2016 Agricultural Safety Awareness Program (ASAP) Week

The 2016 Agricultural Safety Awareness Program (ASAP) Week will be celebrated March 6-12. The theme for the week will be “Caution—Safety is No Accident” and will highlight a different safety focus each day of the week. We encourage you to start planning your ASAP Week activities now using the ASAP week logo.

 

Take the time to watch important safety videos focused on ATV safety, youth safety on the farm, tractor safety, roadway safety, and grain bin safety. CLICK HERE for this week's videos

DOWNLOAD resources to help you stay safe on the farm.

 

DID YOU KNOW?

Agriculture ranks among the most dangerous industries. Between 2003 and 2011, 5,816 agricultural workers died from work-related injuries in the US. (1,2)

The leading cause of death for farmworkers between 1992 and 2009 was tractor overturns, accounting for over 90 deaths annually. The most effective way to prevent tractor overturn deaths is the use of Roll-Over Protective Structures; however in 2006 only 59% of tractors used on farms in the US were equipped with these devices. (2)

On average, 113 youth less than 20 years of age die annually from farm-related injuries (1995 -2002), with most of these deaths occurring to youth 16-19 years of age (34%). (3)

1 Bureau of Labor Statistics (BLS), United States Department of Labor. Occupational Injuries and Illnesses and Fatal Injuries Profiles database queried by industry for Agriculture, Forestry, Fishing and Hunting (GP2AFH), Accessed June 2013.

2 Agricultural Safety. Centers for Disease Control and Prevention, National Institute for Occupational Safety and Health (NIOSH) Workplace Safety and Health Topic.

3 Content source: National Institute for Occupational Safety and Health Division of Safety Research

Mar/07/2016

Be Cautious, Not Afraid When Looking at New Opportunity

Article by Bob Young, Chief Economist & Deputy Executive Director, Public Policy, American Farm Bureau Federation

The Economic Research Service of the United States Department of Agriculture released new estimates of farm income in early February.  Net Farm Income – which includes changes in the value of inventories and other non-monetary factors – for 2016 is projected to be down 56 percent from levels seen as recently as 2013.  Net Cash Income, which only looks at the cash revenue and cost parts of the ledger, suggests a decline from 2013 in the 30 percent range, but still…

The bottom line is that farmers are now facing a much different economic environment than was the case in the recent past.  And nearly all organizations that make a living putting together long-term projections for the sector think the new norm for the building blocks of farm income – corn, soybeans and wheat – are likely to sit at new price norms of $3, $8 and $4 a bushel respectively for a long time in the future.

With the Federal Reserve poised to have further conversations regarding ‘lift-off’ on the interest rate front and a strong dollar, comparisons to the early 1980’s seem to come up every day. The balance sheet for the sector looks much, much better than was the case in say the late 70’s or early 80’s.  Nearly all financial ratios are at very respectable levels.  Yes, some anecdotes of farmers facing challenges from their lenders are popping up, but individual cases are individual cases.

So what should producers and those that service the sector do in this environment of potential economic stress?  One option is of course to ‘hunker down’ and refuse to look at any economic opportunity.  Many a gray-haired farmer can point to those who came through the 80’s, that expanded rapidly and who are no longer in farming.  But there are certainly others who took advantage of land sales of farms suddenly became available after being off the market for decades.

Opportunities are out there today and likely more will develop tomorrow. Each case is going to require specific analysis, whether it be a chance at a new farm or to expand a grain handling operation.  The point is to have realistic expectations as to how the related commodity markets are going to perform.  If a business plan makes sense at the $3, $8 and $4 levels discussed above, with interest rates potentially double where they are today, then it may deserve serious consideration.

From a handling standpoint, if it takes double the current load to make the investment work, you’d better have a pretty good plan on how the organization is going to take market share from someone else as the same long-term forecasting groups touched on above are not looking for any major export boom. 

On the other hand, if you need zero interest rates, corn prices in the $8 range and every barge on the river ready to be filled tomorrow, such an investment might not be the best move.

The one-liner I’m telling most farmers and ranchers today, and which certainly applies to the grain handling sector, is this: Be cautious, but don’t be afraid.

Feb/18/2016

“The Top Ten Mistakes That Break Up a Family Business!”™

Article by Jolene Brown, Farmer and Professional Speaker, West Branch, Iowa

As a farmer and professional speaker, people in my audiences often confide in me. They tell me their stories about owning and working the farm with family members. Many are filled with anger, fear, disappointment and resentment. I listen carefully to their words and hearts. I share with them insight, realistic solutions, and tools to use. Then the next week I’m with a different audience. I hear the same stories with familiar plots.

Generation one is retired. (Well, he/she still comes to the farm and struggles with the transition from being the “independent boss” to being the “hired help” while still being the main capital investor.)

Generation two makes the management decisions and works very hard. (Communicates little, still trying to earn the unspoken respect of generation one. Worries about the estate plan of parents. Seeks to bring in the next generation for labor and please… not too many ideas.)

Generation three has many ideas, works very hard and brings those “in- laws” who ask questions. (He/she wants be appreciated for energy and education and wants to know when he/she will be “old enough” to manage aspects of the farm. Exposure to technology and professions outside of agriculture have him/her asking questions, comparing and wanting answers.)

PROBLEM

In this generational diversity of needs and dreams, we have forgotten that sound business and transitional management must be based on more than genetics, tradition, assumptions and emotion.

THE RESULT?

We perpetuate what I call, “The Top Ten Mistakes That Break Up a Family Business!”™

1. Assuming all genetic relationships equal good working relationships
2. Believing the farm can financially support any and all family members who want to farm
3. Assuming others will / should / must change and not me
4. Presuming a conversation is a contract
5. Believing mind reading is an acceptable form of communication
6. Failing to build communication skills and farm/family meeting tools when the times are good so they’ll be in place to use when the times get tough
7. Ignoring the in-laws, off farm family, and employees
8. Forgetting to use common courtesy
9. Having no legal and discussed estate, management transfer plan, or buy/sell agreement
10. Failing to celebrate 

At my seminars, we face realities, laugh and learn, open eyes, and sometimes even wipe tears. We discover solutions and tools that give us choices to move our farm families from stupidity to intelligence. If not, I always have available the duct tape and a 2 x 4. 

 

Copyright © 2016 Jolene Brown, LLC. All Rights Reserved.
www.JoleneBrown.com
Jolene@JoleneBrown.com

Jolene Brown encourages, teaches and celebrates those who feed, clothe and fuel the world. She brings humor, hope and helpful ideas to the people of agriculture.™ 

Feb/17/2016

Introducing the IDEAg Newsletter

Hello from IDEAg! The all new IDEAg Newsletter has arrived. Stay up to date on all the latest happenings in agriculture, including new technology, policy issues, commodity markets, and product information from our trade show exhbitors.

Jan/18/2016

Northern Illinois Farm Show, 34 years of Midwestern service

The 34th annual Northern Illinois Farm Show took place last week at the NIU Convocation Center in DeKalb, Illinois. The show brought in close to 200 exhibitors and a few thousand attendees from northern Illinois, eastern Iowa and southern Wisconsin.

Featuring education from the University of Illinois Extension and Allendale Inc., the show provided a convenient location for Midwest farmers to visit with the top agribusinesses of the area and participate in discussions on everything from weather preparedness to weed management decisions.

The Illinois Department of Agriculture also conducted its annual Pesticide Applicator Training on both Wednesday and Thursday. 

Jan/18/2016